smarterVENUES has various football advertising options in and around Blackburn Rovers Football Club's Ewood Park's Stadium. Whether you're looking for local or national football advertising options, smarterVENUES can help. On this page you'll find out everything you need to know about advertising at Ewood Park.


We're able to get you in front of groups of fans via  concourse 6 Sheet advertising posters. Our 6 sheets give you the chance to get what you do in front of fans while they are in groups, meaning a higher likelihood of them talking about your advertising. You don't have to advertise all the way around the stadium for your advertising to be effective; we're able to target particular groups of fans by focusing on different areas of the ground, whether that be getting your brand in front of more affluent fans by targeting the areas around the halfway line, or family ticket holders around the family zones.

Fans spend between 2 and 4 1/2 hours in the stadium per match, and these concourse options are great for catching them as they hang out discussing the game.


If you would prefer one on one engagement with the fans on matchdays then try our A3-sized posters in the washrooms. We're able to offer two different zones in our washrooms: the first zone is the urinals giving you true one on one time with the audience, while the second is the hand washing area (where our advertising posters are placed above the sinks and around hand driers).

Both zones offer high dwell times of 30-60 seconds


Blackburn Rovers Football Club, aka Rovers, The Blue and Whites or The Riversiders, were established in 1875. Rovers moved from Leamington Road to Ewood Park in 1890, which was little more than a field and have played there since.

In 1904, the Nuttall Street Stand was built, and the stand changed very little, until a fire in 1984 in the Blackburn End corner. This was ldeveloped further in the 1990’s, and the Jack Walker Stand was opened on the site of the old Nuttall Street Stand. Ewood Park is now an all seater multi-sports facility with a capacity of 31,367.

The stadium comprises four sections: The Bryan Douglas Darwen End, Riverside Stand (named as such as it stands practically on the banks of the River Darwen), Ronnie Clayton End, and Jack Walker which is named after Blackburn industrialist and club supporter, Jack Walker.

The Jack Walker Stand is the largest at Ewood. It contains the dressing rooms and the media and conferencing facilities. It is also home to the Premier Suite and Jack’s Kitchen, which form part of the club’s hospitality packages. Executive boxes are housed in the Ronnie Clayton Blackburn End Stand, as is the “Strikers Lounge”, where junior members congregate before and after the game. Behind the stand is a memorial garden and a statue of Jack Walker, the former club owner.

The Bryan Douglas Darwen End homes the “Legend’s Lounge” and international hospitality suites. Behind the stand is the Blackburn Rovers Indoor Centre, which provides facilities for community coaching, football leagues and football schools.

Since 2002, Ewood Park has hosted Great Britain’s Rugby League test match, numerous England U21 internationals, and the Women’s Euro 2005 competition.
Rovers have been English Champions three times, and have won six FA Cups and One Football League Cup. They have qualified for the UEFA Cup four times.
They are currently in the Championship, the second tier of the English Football League, after being promoted from League 1 last season.

Average attendance 8,380
12 month aggregated audience 192,740
First game 03/08/2019
Last game02/05/2020
Number of games guaranteed in season 23
EFL Championship

FormatNumber of panels
A3 Panels197
6 Sheet 32