Norwich City Football Club

smarterVENUES has various football advertising options in and around Norwich City Football Club's Carrow Road. Whether you're looking for local or national football advertising options, smarterVENUES can help. On this page you'll find out everything you need to know about advertising at Carrow Road.


We're able to get you in front of groups of fans via our Concourse TV system (where we have two advertising formats, the Main Panel and Banner) and concourse 6 Sheet advertising posters. Both of these give you the chance to get what you do in front of fans while they are in groups, meaning a higher likelihood of them talking about your advertising. You don't have to advertise all the way around the stadium for your advertising to be effective; we're able to target particular groups of fans by focusing on different areas of the ground, whether that be getting your brand in front of more affluent fans by targeting the areas around the halfway line, or family ticket holders around the family zones.

Fans spend between 2 and 4 1/2 hours in the stadium per match, and these concourse options are great for catching them as they hang out discussing the game.


If you would prefer one on one engagement with the fans on matchdays then try our A3-sized posters in the washrooms. We're able to offer two different zones in our washrooms: the first zone is the urinals giving you true one on one time with the audience, while the second is the hand washing area (where our advertising posters are placed above the sinks and around hand driers).

Both zones offer high dwell times of 30-60 seconds


If you want huge impact advertising than giant screens are the format for you. At Norwich City we have a giant screen over looking the pitch and ads plays before, during half time and after the game. Giant screens are actionable, noticiable and hit big numbers with the audience, making them great for all kinds of advertising.


Norwich City football Club (also known as The Canaries or City) are an English professional football club based in Norwich. They compete in the Premier League, the top diversion of English football. Norwich City won the Championship title in the season 2018-19 which saw them get promoted into the Premier League. they were first promoted to the topflight in 1972. Their stadium is called Carrow road and has a capacity of 26,034. The stadium has undergone several redevelopments throughout its history, and it is situated between Norwich railway station and the river Wensum.

Norwich City has won the League cup twice, in 1962 and 1985. the club has never won the topflight but finished third in 1993. Norwich City have a long-standing fierce rivalry with Ipswich Town, with who they have contested the East Anglian derby 134 times since 1902. They have the oldest football chant in the world called "On the ball, City". The song was written in 1890 and it is still sung today. The club’s colours are yellow and green and their nickname 'The Canaries' refers to the history of breeding the birds in the area.

See how your business can get involved by advertising on one of our formats below.

Average attendance 26,013
12 month aggregated audience 494,247
First game 03/08/19
Last game17/05/2010
Number of games guaranteed in season 19
Premier League

FormatNumber of panels
A3 Panels205
6 Sheet 21
Giant ScreenYES