Notts County Football Club

smarterVENUES has various football advertising options in and around Notts County Football Club's Meadow Lane Stadium. Whether you're looking for local or national football advertising options, smarterVENUES can help. On this page you'll find out everything you need to know about advertising at Meadow Lane Stadium.


We're able to get you in front of groups of fans via our Concourse TV system (where we have two advertising formats, the Main Panel and Banner) and concourse 6 Sheet advertising posters. Both of these give you the chance to get what you do in front of fans while they are in groups, meaning a higher likelihood of them talking about your advertising. You don't have to advertise all the way around the stadium for your advertising to be effective; we're able to target particular groups of fans by focusing on different areas of the ground, whether that be getting your brand in front of more affluent fans by targeting the areas around the halfway line, or family ticket holders around the family zones.

Fans spend between 2 and 4 1/2 hours in the stadium per match, and these concourse options are great for catching them as they hang out discussing the game.


If you would prefer one on one engagement with the fans on matchdays then try our A3-sized posters in the washrooms. We're able to offer two different zones in our washrooms: the first zone is the urinals giving you true one on one time with the audience, while the second is the hand washing area (where our advertising posters are placed above the sinks and around hand driers).

Both zones offer high dwell times of 30-60 seconds


Notts County Football Club, aka, The Magpies. Founded in The George Hotel in1862, they are the oldest professional association football club in the world. The club predates The Football Association itself and became one of the 12 founder members of the Football League in 1888.

They are nicknamed the "Magpies" due to the black and white colour of their home strip.

The Magpies are currently playing in League two, the fourth tier of the English Football League.

The club moved to Meadow Lane in 1910 and have remained there since. It currently has an all-seated capacity of 19,841 for Football League games.

Meadow Lane lies just three hundred yards (270 metres) away from the City Ground, home of Nottingham Forrest. The two grounds are the closest in England. The Trent End of the City Ground is visible from parts of the Magpies’ Jimmy Sirrel stand and the Spion Kop.

The Family Stand at Meadow Lane was renamed The Haydn Green Family Stand in 2007, after the man who saved Notts County from liquidation in 2003. There is ‘The Broken Wheelbarrow’ bar behind the stand.

The Derek Pavis Stand contains a number of conference and function rooms, which host numerous functions throughout the year.

The Jimmy Sirrel stand, at the County Road side, hosts the away supporters. This stand has a triangular gable with the name of the club and its year of formation. The Magpies won the FA Cup in 1894 and the Anglo-Italian Cup in 1995.

In 1903, the club had the honour of providing the Italian giants Juventus with their now infamous black and white striped kit. It came about, when Juventus team member, Englishman John Savage, asked a friend (who was a Nott’s County fan) to ship out the black and white striped shirts to Turin. This gesture formed a lasting bond between the two clubs. In 2011 The Magpies were invited to a pre-season friendly at the Italian’s new 41,000 stadium.

Average attendance 7,357
12 month aggregated audience 169,211
First game 03/08/2019
Last game25/05/2020
Number of games guaranteed in season 23
EFL National League

FormatNumber of panels
A3 Panels89
6 Sheet 13