Portsmouth Football Club

smarterVENUES has various football advertising options in and around Portsmouth Football Club. Whether you're looking for local or national football advertising options, smarterVENUES can help. On this page you'll find out everything you need to know about advertising at Fratton Park Stadium.


We're able to get you in front of groups of fans via our Concourse TV system (where we have two advertising formats, the Main Panel and Banner) and concourse 6 Sheet advertising posters. Both of these give you the chance to get what you do in front of fans while they are in groups, meaning a higher likelihood of them talking about your advertising. You don't have to advertise all the way around the stadium for your advertising to be effective; we're able to target particular groups of fans by focusing on different areas of the ground, whether that be getting your brand in front of more affluent fans by targeting the areas around the halfway line, or family ticket holders around the family zones.

Fans spend between 2 and 4 1/2 hours in the stadium per match, and these concourse options are great for catching them as they hang out discussing the game.


If you would prefer one on one engagement with the fans on matchdays then try our A3-sized posters in the washrooms. We're able to offer two different zones in our washrooms: the first zone is the urinals giving you true one on one time with the audience, while the second is the hand washing area (where our advertising posters are placed above the sinks and around hand driers).

Both zones offer high dwell times of 30-60 seconds


If you want huge impact advertising than giant screens are the format for you. At Portsmouth Football Club we have a giant screen over looking the pitch and ads plays before, during half time and after the game. Giant screens are actionable, noticiable and hit big numbers with the audience, making them great for all kinds of advertising.


Portsmouth City Football Club, aka Pompey. Formed in 1898 by a group of six local businessmen and sports enthusiasts at number 12 High Street, Old Portsmouth. "The Portsmouth Football and Athletic Company" as it was originally known, was built on the site of a potato field.

Pompey was a nickname already long associated with the English city of Portsmouth and its Royal Navy base.

The club currently play in League One, the third tier of the English Football League.

Pompey play at Fratton Park. This is an all-seater stadium with capacity of 19,669.

At the Western end of Fratton park is the single tier Fratton End, which first opened in 1997 and is the newest and the tallest of the stands.

Along the north side of the pitch is the two-tier North Stand, the largest stand in Fratton Park. At the eastern end of the Park is the Milton End Stand, which is the smallest. This is used for away supporters,

The South Stand has two tiers, and has a mock Tudor frontage with a clock tower. It has the directors box in the upper stand. In March 2019 the club announced improvements were to be made to the South Stand ready for the 2019-20 season.

During the summer break of 2018. A large video screen was installed to the roof line of the Milton End.

Uniquely, Fratton Park is currently the only stadium in English professional football that is not on the mainland island of Great Britain as it is built on Portsea Island where the city of Portsmouth is located.

Portsmouth have been the top tier Football League Champions of England twice consecutively in 1949 and 1950. Portsmouth have also won the FA Cup twice in 1939 and 2008, the FA Charity Shield once in 1949 and the EFL Trophy once in 2019.

"The Pompey Chimes" is regarded as football's oldest chant still in use today.

l matches.

Average attendance 18,217
12 month aggregated audience 418,991
First game 03/08/19
Last game03/05/2020
Number of games guaranteed in season 23
EFL League One

FormatNumber of panels
A3 Panels23
6 Sheet 13
Giant ScreenYES