Wycombe Wanderers Football Club

smarterVENUES has various football advertising options in and around Wycombe Wanderers' stadium Adams Park. Whether you're looking for local or national football advertising options, smarterVENUES can help. On this page you'll find out everything you need to know about advertising at Adams Park.


We're able to get you in front of groups of fans via our  concourse 6 Sheet advertising posters. 6 Sheets give you the chance to get what you do in front of fans while they are in groups, meaning a higher likelihood of them talking about your advertising. You don't have to advertise all the way around the stadium for your advertising to be effective; we're able to target particular groups of fans by focusing on different areas of the ground, whether that be getting your brand in front of more affluent fans by targeting the areas around the halfway line, or family ticket holders around the family zones.

Fans spend between 2 and 4 1/2 hours in the stadium per match, and these concourse options are great for catching them as they hang out discussing the game.


If you would prefer one on one engagement with the fans on matchdays then try our A3-sized posters in the washrooms. We're able to offer two different zones in our washrooms: the first zone is the urinals giving you true one on one time with the audience, while the second is the hand washing area (where our advertising posters are placed above the sinks and around hand driers).

Both zones offer high dwell times of 30-60 seconds



Wycombe Wanderers Football Club. Aka The Chairboys, The Blues. Founded in 1887, the club were formed by a group of young furniture makers in the Steam Engine public house, High Wycombe. The club stayed at their ground in Loakes Park for 95 years, but moved to Adams Park in 1990. The Blues currently play in League One, the third tier of the English Football League.

Adams Park is a 9,448 capacity stadium on the outskirts of High Wycombe. The stadium is named after benefactor and former captain Frank Adams. The move was financed mostly by the sale of the former stadium at Loakes Park to the health authority.

The stadium has four stands. The original Main Stand (Beechdean Stand) is on the north side of the stadium. The stand also has the catering facilities, changing rooms, and club offices.

The largest stand in the stadium is the Woodlands Stand, (or Frank Adams Stand), which is on the South side of the ground, was built in 1996. It has two tiers, the lower of which is the family stand and has the ‘2020’ seats, which can be used for both seated and standing spectators. The total capacity of this stand is 4,936.

The away section of the ground is on the east side, previously the Hillbottom Stand, and currently named the Lords Builders Merchants Stand. This was rebuilt in 2001, almost doubling its previous size and becoming an all-seating stand.

The stadium also has one terrace, on the west side, called Valley Terrace and is the home supporters’ end. The new club shop was built in 2006, and the ground has a bar called Monty’s –named after the late club president Monty Seymour.

Wanderers won the FA Trophy in 1990-91 & 1992-93. The club was awarded the Family Club of the Year twice in a row in 2006-07 and 2007-08. The club also received a Football League Family Excellence Award after 2009-10, 2011-12 and 2013-14 seasons.

Average attendance 5,388
12 month aggregated audience 123,925
First game 03/08/2019
Last game03/05/2020
Number of games guaranteed in season 23
EFL League One

FormatNumber of panels
A3 Panels49
6 Sheet 10